Home Based International .com

October 9, 2008

It’s all about Leverage

Most of us would like to have it “sooner rather than later“; right?  Of course I am talking about “success”, however you define it.  Most Americans are on the path to “later rather than sooner” because most trade dollars for time; a straight line equation.  There is nothing wrong with that, but it is just slower and it limits what can be accomplished with the time you have to work.

How much is your time worth?  To a corporation or small business it depends on how much value your work (your time) adds to the company’s bottom line.  A CEO adds more value than the janitor, so that is why the big difference in pay.  You may be thinking, “Oh yea, wait till the CEO needs some toiletries!  I bet he would pay big money for a roll of toilet paper.  Supply and demand don’t you know”! 

What is needed is a way to “shrink the time” it takes to reach your goals.  For those in my age bracket, we need all the “shrinkage” we can get in the timeline to reach our goals before it is too late!  What we need is a “lever”.  Most have used “leverage” at one time or another to move a heavy object that we could not move without a lever and a fulcrum.  The closer the fulcrum is to the object to be moved and the longer the lever, the less effort it takes to lift the object.  From a business model perspective there is no better lever than a network or multilevel marketing model and I am not the only one that thinks so.  Ask Richard Poe, co-editor of “SUCCESS” magazine and author of the “WAVE” series of books;  WAVE4 being the latest.  He states that if you are not marketing you products or services through MLM or Network Marketing you will be out of business.  That is pretty powerful.  I highly recommend the book and Mr. Poe is not in MLM or Network Marketing.  He wanted to keep his opinion unbiased.

The “leverage” comes from you not having to do all the work.  The lever is the team, the fulcrum is the system.  It is very simple.  Find something you can do with the time you have to devote to it (and do it) and show someone else how to do the same thing.  It has to be simple enough for that person to then be able to show others how and so on.  It is called “duplicating” yourself in others and them doing the same.  With a concerted, consistent effort at repeating simple task over time, your organization, your business, will grow far beyond you.  It will grow without you and that is exactly what you want to happen.  The “leverage” is a geometric plot instead of a linear one.  Once it starts, you can not stop it and who would want to?  Residuals are really nice. 

If the business model you choose is all bout you, then your success will be limited to just what you can do.  That’s ok.  But, in network marketing or multilevel marketing, it is not about you!  It is about the system.  The system will help sponsor, train, and motivate your team members.  All you have to do are two things to be successful, once you have found a reputable MLM company to hang your future on:

  1. Sell (tell others about) a product or service that has great value and is something that everyone needs
  2. Sponsor new associates or distributors and plug them into the “system” that shows them how to do the same thing

You must learn to be “system dependent“, not independent.  Remember, it is all about the system.

A home based business operated on a part-time basis can get you to your dreams and it will pay dividends the rest of your life and save you from paying so much income tax, as well.  So what are you waiting on?  Get started today.

Your success is my success.

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